When did Christmas Pyjamas start

The most magical time of the year is fast approaching and it's that time where we select our festive family matching Pyjamas. When did the trend start and which are the best to buy? Let's dive in and get to the bottom of this....

Matching Xmas family Pyjamas has been an extremely popular trend for many years. The trend actually started in the 1950's and has gone from strength to strength each year.

Below are a few of the oldest Christmas Pyjama adverts we could find.

We know that holiday PJs began as early as the 1950s, with department store holiday season catalogs advertising cheerful sleepwear adorned with stripes, checks, and other patterns with festive motifs for the entire family. The popularity of these designs increased steadily in the 1960s, 70s, and 80s but the modern matching look wasn't a significant trend or tradition yet for families across the country.

Social Media
In the early 2000s, mainly due to the rapidly increasing user base on social media sites such as Facebook, Instagram, and Twitter, the internet began changing how people shared information and kept in touch with friends and family members.

Thanks to the improved ability to exchange information in mere seconds, finding meaning in the present by looking to the past—such as carrying on family traditions or creating new ones to share on social media became the way to stay relevant.

In fact, to date, the Instagram tag #christmasjammies has over 190k posts showcasing families wearing their matching Christmas pajamas and counting. And that's just one hashtag! Hundreds more variations feature matching PJs and family holiday PJs, proving they’re almost as popular as the ugly Christmas sweaters, another well-known holiday clothing tradition.

Giving the gift of cozy or funny holiday pajamas has long been a standard holiday offering. In recent years, social media has also arguably intensified the love affair some have with creating photo ops, specifically opportunities for humorous, cheesy photos. That love affair has helped create a matching pajama trend, and the new tradition spread from niche retailers to the mainstream.

How do I get involved in this exciting Christmas Tradition?
Our advice is to secure your Christmas Pyjamas as soon as possible and this is mostly down to two reasons:

1) Supplies ALWAYS RUN OUT.
If money wasn't an issue, we would never run out of stock, but we can only stock up on what we can afford. Thankfully each year we do add more and more stock to our supplies. Like anything in life, the popular styles always sell out and two years ago our best line sold out in November, so we need to ensure that never happens again.


2) Parcels do get lost with courier companies 
If you leave your order to the busy month of December then the risk of issues does get higher. Of course the majority of orders do arrive on time, but the closer to the big day we get, means the more stretched the courier companies are. Sadly we experienced a few December delays with several orders from around 18th of December with all courier companies.

3) Sizing 
If you order in advanced then you have the option to exchange your pyjamas should they not fit 100%. Of course we offer size exchanges right up until Christmas, but you need to factory in slow delivery times and stock issues. 

Our site is open all year round, with new lines being launched in August for the early birds. If you subscribe to our site you are likely to receive a discount coupon.

Christmas Pjs or Christmas Jumpers?

Even if ugly Christmas sweaters aren't your thing, many of us find it hard to deny that wearing matching jammies is so utterly charming. Additionally, they're much more comfortable than wearing itchy, scratchy, restrictive clothing. Anyone can still dress up, do their makeup, do their hair, or wear fun festive jewelry and look great and be cozy at the same time with high-quality, ultra-soft jammies.

They are fun and soft and an ideal way to create life-long holiday memories for you and your family to look back on and cherish for decades. Wearing PJs can relieve some of the stress of tedious holidays or day-to-day tasks and activities, like cooking. It's hard to get motivated or into a holiday spirit if you're uncomfortable and thinking of a pile of laundry instead.

If you're looking to make family time a bit more unique or start a new tradition, why not match PJs? Whether after a long day or on holiday, we've got the comfiest, softest, highest-quality matching jammies of all time waiting for you!

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